SEO/SMO/SEM

InfoEmpire offers Search engine optimization (SEO), Social Media Optimization (SMO), Search Engine Marketing (SEM) and pay per click campaigns (Google AdWords etc).

Search engine promotion and optimization is designing, writing, and coding (in HTML) your entire web site so that there is a good chance that your web pages will appear at the top of search engine queries for your selected keywords and keyword phrases. Proper site submission and monitoring is also important.

InfoEmpire provides a variety of options for increasing your site's search engine visibility or boosting your PPC Campaign:

• Keyword research
• Search engine copy writing and keyword placement
• Site design analysis and recommendations
• Site submission
• Cost-Per-Click campaigns
• Web traffic monitoring

Google AdWords Campaign Service

Google Adwords has quickly become the most popular Pay Per Click service. Adwords is the only way for your website to be listed on Google almost immediately. You'll start receiving targeted traffic to your website within hours. Natural search engine optimization can take months. InfoEmpire can create, manage and track your campaign.

What is Google AdWords?

AdWords is a pay-per-click (PPC) advertising program. Advertisers specify keywords they want to target and bid on them. Their ad will appear on the Google search page when users search for the same keywords. Ads with higher bid amounts will generally appear higher on the page. If a user clicks the advertisement, the advertiser will be charged the bid amount. These can be as low as $0.05 and go as high as $30 per click for highly competitive keywords. No matter what your budget, you can display your ads on Google and our advertising network. Pay only if people click your ads.

Google AdWords is the largest advertising opportunity on the Internet today. Other search engines offer pay per click services but, considering Google refers up to 85% of search traffic, this is the best option.

If you don't show up on Google, you don't exist. If you want a reliable way of showing up on Google, participating in their sponsored listings program, Google AdWords, is the way to go.

Google Adwords Experts at InfoEmpire can help

Before launching an AdWords campaign, we take the time to understand your business and the industry you operate within. Then through extensive keyword research, we find sets of keyword phrases that will achieve optimal results for the least cost.

We take care of everything for you, freeing you from the complex and time consuming task of managing a Google Adwords campaign. Let the Google Adwords experts take care of your campaign so you can take care of your business.

Web Analytics

Web Analytics shows you how people found your site, how they explored it, and how you can enhance their visitor experience. With this information, you can improve your website's return on investment, increase conversions, and increase your revenue.

What is inside Web Analytics for you?

Simplicity

Web Analytics is easy to use for novice marketers and business owners, while also being of superb use to experienced web analytics professionals.

Tracks All Activity

Web Analytics tracks all online campaigns, from emails to keywords, regardless of search engine or referral source.

Fast Implementation

At its most basic, the Web Analytics tracking code can be copied into each of your website pages and tracking begins immediately.

Flexible Custom Reports

All the information you need, can be placed in a custom report you can schedule to be emailed automatically to colleagues regularly. The reports are generated with a totally flexible data analysing tools.

E-Commerce Tracking

Trace e-commerce transactions back to specific campaigns and keywords and see where your revenue is really coming from.

How Web Analytics works:

Web Analytics is a powerful, enterprise analytics solution that can serve complex and high volume websites. Included are capabilities for tracking dozens of custom fields and on-site actions. Any custom field can be used as a segmentation dimension. You now also have new ways to visualize data with multi-dimensional charts. Add your own notes anywhere on a chart and easily export reports in various formats.

Web Analytics also maintains historical data so you can go back to re-segment old data for new insight without any changes to page tags.