Marketing trends 2022 


The marketing world is changing. What worked five years ago may not work today. New marketing trends are emerging, and it’s time to take a new approach to the market in 2022 if you want your business to succeed. In the future of marketing, there will be a lot more focus on content marketing and less emphasis placed on traditional advertising methods such as print ads or television commercials. The marketing trends to expect in 2022 include; Chatbots/auto-reply services, video marketing, loyalty, and reward programs.

Deloitte gives insights on 2021 marketing trends and mentions agile marketing as the new approach to marketing come 2022. Agile means marketers gather feedbacks and constantly improve for a better customer experience. Here, marketing trends like chatbots will prevail in 2022 as they maintain customer interactions. 

Here, we take a look at marketing trends that are currently emerging and give you some insight into what the future of marketing might look like;


Chatbots/auto-reply services

Chatbots are a marketing trend that is likely to grow in 2022. Chatbots can provide helpful marketing services, such as sending automated emails and serving customers on your website when you’re not available.

Video marketing

Video marketing has become a significant marketing trend. Today, more than 100 million videos are watched online each day, and using video marketing can help your business stand out from the crowd.

Loyalty and reward programs

Loyalty marketing is another marketing trend that has the potential to grow in 2022. Loyalty marketing programs can be a great way of increasing customer retention, and they’re relatively inexpensive if you get them right. Rewards to customers can be anything from discounts on your products and services to free giveaways. Loyalty and rewards will still be a leader in marketing trends come 2022.

Marketing trends 2022 will take new approaches to interact with the customer more. Find out how these new marketing trends can help you grow your business from inforempire.com